Contemporary Arts & Crafts To Re-Open
Long before Good Earth and Bungalow 8, there was just Contemporary Arts & Crafts. CAC, as it is lovingly and commonly known, was the only one of its kind back in 1962 when it first opened its doors in Ballard Estate. “If you wanted a lamp back then, you would have to get a lamp stand made, and buy the fabric for the lamp shade,” says CAC founder and director Vina Mody. “By the time it got made, it was pretty expensive. [But] there was no other option available.”
Contemporary Arts & Crafts, which sold home and lifestyle goods long before the term “lifestyle boutique” was ever used, quickly rose in popularity. With its selection of home ware, furniture and handicrafts sourced from around the country, it became the first port of call for anyone decorating a home, buying a gift and visiting the city. In the late 1960s, CAC moved into its current location at Nepean Sea Road, where it will shutter its doors later this week after nearly 50 years. Contradicting reports in the press that this is the end, Mody and co-director Feroza Mody say CAC will re-open later this year in a different but as-yet undetermined location.
“The landlord wanted the premises back, and my current partner [Sharad Parekh] was not in favour of taking the brand forward,” says Vina Mody. Feroza Mody and she intend to carry on with the expansion of the brand without Parekh, with whom they’ve dissolved their partnership. CAC also runs a store in Pune, which will remain open. In the meantime, if you want to stock up on their products, then head to the store, which is holding a clearance sale of all merchandise until it closes on Thursday, August 4.